BeMORE - how it works | BeMore



BeMORE – how it works

BeMORE – how it works

For many people, giving money to good causes is something they do on an occasional basis in an unfocussed way.  One of our members summed this up in our video introduction “A lot of people’s experience of charitable giving is when a friend sends you through a request to support them climbing a mountain or another challenge that you can’t quite believe is possible, and you’ll support them, but it’s probably not the most discerning choice – you’re supporting them because you believe in them, not in the cause”.  Does that approach resonate?

There are so many problems in the world that could benefit from your support, and so many ways that you personally could have a positive effect, and yet you typically only give to causes where you have no personal engagement, instead giving to friends or family members fundraising for their own causes.

You care about a lot of causes; maybe poverty, education, human trafficking, but understanding how to get involved and who to help can be overwhelming, and how can you find a way to give to smaller causes where the impact of your giving can be even greater?

We know that Millennials favour engagement and involvement when deciding on causes to support, and giving in a group is becoming increasingly popular for younger givers. 38% of this age group are already giving via Giving Groups (compared to just under 30% of over 45’s).

This is what BeMORE does.

BeMORE creates Giving Groups where you’ll not only find a cause to support that’s meaningful to you and your group, but you’ll also learn a huge amount too. Your group will spend time having really important and vibrant discussions about how and where and who you can help, and how to maximise the impact of the money you give.

BeMORE gives you the opportunity to really explore how you can have most impact through your charitable giving. We give you the framework to discover one project you’re really passionate about, where your donation will make new things possible and make a tangible difference to the lives of those you choose to help.

You’ll also meet face-to-face with the charities you consider giving to, so you’ll gain a deep understanding of exactly where your donations are going, and what or who they’re helping.

That’s a learning experience that few other ways of giving can offer.  Our members tell us that their time spent thinking about and planning how best to give to charity has a profound and lifelong impact on them – helping them discover philanthropy.

So, how does a BeMORE group work and what’s involved for me?

You’ll join a new group of up to 10 young professionals, and will meet regularly (usually monthly) for around a year. Groups typically comprise London professionals in their 20s and 30s, with members from a wide range of industries and backgrounds, but they all have one thing in common; a desire to discover how to have greater impact through giving.

Throughout the course of your regular sessions, you’ll spend a significant amount of time agreeing on the cause you want to address as a group. Anyone who already has a cause they’re passionate about can talk through it, and everyone has the chance to talk through areas they’d like to explore. Every group will have different conversations and different ways of deciding what to donate the shared pot of money to, so expect some fascinating conversations about how to have impact in the world through giving!

Once your group has chosen a cause, you’ll spend time digging into that area and discovering different ways your group donation could effect change. You’ll typically research a few charities and projects that look likely to meet your funding criteria as a group, then meet with some of them to really get a handle on what your donation could do.

At the end of the programme, you donate your group’s shared pot to the charity, with a clear idea of exactly where your money is going. You can choose if you’d like to stay in touch with the charity to see how your impact develops. Lots of groups appreciate receiving updates, news and photos from their chosen charity, while some members volunteer or donate more individually. It’s entirely up to you.

A commonly asked question is “how much will I give throughout the programme?”

In total, you’ll give £1000 throughout the programme, which works out at £84 a month, or £2.74 a day – that’s less than a cup of coffee in most places! Of course, this amount is multiplied massively because you’re giving in a group – £10,000 as a good start. Each member gives the same amount, and you have the added challenge of trying fundraise further. The charity project you choose could benefit from £10,000 up to £20,000 or more  – a huge amount that will have an amazing impact.

Member journey visual

BeMORE provides guidance and support throughout the year.

Your group will have a mentor who’ll join your meetings to guide you through the BeMORE programme. They know all the ins and outs of discovering and developing great causes. We’ve given them full training, and many of them have been group members themselves, so they’ll be there to help you shape decisions. That means you and your group can have the impact you want while gaining what you want from the year.

Your group will have a BeMORE philanthropist too, who will support your journey and has lots of experience of effective giving. These people have usually been very successful in their careers, and are keen to help others develop the way they think about impact and giving.

And when the programme is over, what happens next?

An important part of the BeMORE process is joining the Community and ‘paying it forward’, by offering continuing financial support or helping us to spread the word. When your group has completed its programme, we invite you to host a dinner to share the BeMORE experience with friends keen to make a positive difference in the world.

You’ll become part of the BeMORE Community, a group of young Londoners keen to pursue more impactful ways of giving and to discover causes they’re passionate about. We’ll connect you with further giving and charitable opportunities, such as other charity and philanthropy networks, relevant London events, interesting reports, and other opportunities.

We may also invite you to be trained as a mentor for a new BeMORE group, guiding them through the process.

Of course, the BeMORE Community belongs to BeMORE members. So if you have ideas for events or projects you’d like to lead for the Community, we’ll always warmly welcome them.


So, do you want to get involved?  Sign-up directly here or get in touch to find out more.

Alternatively join us for our next Introductory Supper – we hope to see you there.  Click here for Eventbrite link


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